Hair Dryer


Seven-time award winner!

MODEL NO: 76843

Availability: In stock

  • 2-year warranty
  • FREE shipping with $50 purchase
  • 30-day risk-free returns
*Free Luxe Turban Towel and Detangle Duo with any Lucea, Cura LUXE, or Cura purchase. Offer expires June 30, 2020. Must enter code STYLEGIFT at checkout to redeem offer. While supplies last. Offer may be terminated at any time without notice.

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*Free Luxe Turban Towel and Detangle Duo with any Lucea, Cura LUXE, or Cura purchase. Offer expires June 30, 2020. Must enter code STYLEGIFT at checkout to redeem offer. While supplies last. Offer may be terminated at any time without notice.
Product Description

Multi award-winning next-generation hair dryer that offers rapid drying, customizable styling and exceptional, healthy-looking results. Cura LUXE utilizes T3 Digital IonAir technology for precise heat and a wide, gentle airstream that dries hair quickly and delivers soft, frizz-free results. It’s also equipped with multiple heat/speed settings, a Volume Booster switch, and Auto Pause Sensor that intuitively halts airflow. This miracle tool is destined for cult status.


  • Winner of seven 2018 editorial beauty awards: Allure Best of Beauty, Oprah Magazine Spring Beauty O-wards, Cosmopolitan Beauty Awards, Ebony Beauty & Grooming Awards, SELF Healthy Beauty Awards
  • Digitally-controlled heat dries hair quickly while maintaining body and shine
  • 5 Heat & 2 Speed Settings offer styling customization for all hair types and textures
  • Volume Booster Switch boosts texture and volume*
  • Auto Pause Sensor intuitively pauses airflow when you release the dryer handle
  • Lock-in Cool Shot Button locks in any style for a smooth, sleek finish
  • Lightweight design and quiet operation for a luxurious drying experience
  • Ergonomic Slant Handle helps alleviate wrist strain for effortless drying
  • Pure Stream Cap removable filter for optimal performance
  • Drying Concentrator dries hair evenly and quickly with a wide volume of air
  • Styling Concentrator styles one section at a time with concentrated airflow
  • Long Life Motor ensures a reliable performance
  • 9ft. Cord with Cord Wrap offers professional-length cord for ease of use
  • Wattage: 1875 W
  • Single Voltage: This product operates at a 125 V. This product can be used in the U.S., Canada, and Mexico.
  • Compatible with the SoftCurl diffuser

*Results may vary by hair type.

Click here to view the user guide.

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T3 Digital IonAir

Precise, digitally-controlled heat combines with a wide, gentle airstream to dry hair quickly while maintaining body and shine. With a powerful built-in ion generator, negative ions smooth the hair cuticle for soft, frizz-free results.

Cura Technology
Cura Technology Black


CURA LUXE is rated 4.6 out of 5 by 301.
Rated 5 out of 5 by from Buy it,its worth every penny I love my new dryer.This is the fastest I've ever blowed my hair in my entire life. And yes it works on C type hair!!!
Date published: 2020-05-31
Rated 5 out of 5 by from Excellent dryer & new color! Love it! Owned one in black ( when only choice & hated color!) LOVE this new Navy blue! Works like a dream as usual! Let’s hope it lasts! Great features & drys fast!
Date published: 2020-05-27
Rated 5 out of 5 by from Love the Cura Luxe My hair feels amazing! Lots of volume and it's so soft.
Date published: 2020-05-25
Rated 5 out of 5 by from Awesome Dryer This is my second t3 dryer my first one was in 2010 it is a great dryer I have never owned a dryer that lasted that longer it leaves my hair shiny and soft
Date published: 2020-05-11
Rated 5 out of 5 by from T3 Cura Luxe It dries my hair so much faster than my old hairdryer, and it doesn’t leave it knotted and frizzy—worth the purchase.
Date published: 2020-05-11
Rated 4 out of 5 by from Sleek and effective I have 4c relaxed hair and it gets my hair straight. I have some issues with changing the nozzle out though.
Date published: 2020-05-02
Rated 4 out of 5 by from Best Dryer Ever with Some Minor Annoyances I am a long time T3 fan and I think this is actually their best dryer ever since the Evolution Long Life, even though it has some minor annoying tendencies that I have had to learn to live with. I have had my dryer just over a year now. Unfortunately when the auto shut-off feature is turned on it shuts off when it feels like it and then sometimes won't come back on. It sometimes won't even go on at all when I first turn it on. I was ready to put in a warranty claim when I discovered I could solve that problem by turning off the auto shut-off feature, which was nice, but I didn't really need it. Another annoying problem is that the concentrator doesn't stay put anymore. I have had to tape it to the dryer. You know this is a great dryer when I consider its quirks minor annoyances and think it's fantastic it anyway! I am thrilled with the way the Cura Luxe dries. I have long, thick, very wavy, fine, poofy, frizzy hair with a little bit of a kink in it. It's a strange and atypical combination that is a nightmare to to tame. T3 is the only brand that really works to straighten and smooth my hair, and this is the best model for that purpose. I have tried out all the major brands and have had to return all of them. This one is THE BEST for smoothing and straightening wavy and curly hair. I also have the regular Cura and it doesn't straighten and smooth as well as the Cura Luxe. I wonder if it has fewer ions in it - I haven't checked.
Date published: 2020-04-06
Rated 5 out of 5 by from Cura Luxe I've wanted this hair dryer for a while, once it went on sale...I GRABBED IT!
Date published: 2020-03-31
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