You are on your way to discovering the latest tools, hottest trends and exclusive T3 offers.
By pairing peerless technology with seamless design, unmatched innovation with unparalleled engineering, we create exceptional products for the digital age. Smartphone—meet smart curling iron. Power tool—meet precision tool. Welcome to our brave new whirl.Explore Technology
Tourmaline is known as the "electric stone" because, when heated, it emits negative ions and healthy infrared heat. Negative ions reduce static and seal the cuticle which, in turn, helps to diminish frizz, smooth locks and enhance shine.
Kent Yu, visionary founder of T3, was the first to adapt Tourmaline to the hair tools market, and has followed up with numerous other ingenious ideas. By promoting concepts such as SoftAire, SinglePass and Gyroscopic technology, we strive to make categorical improvements on the conventional, and to improve women's lives.
A one-time only proposition—that's the promise of our T3 Digital SinglePass™ technology.
An internal sensor maintains a consistent temperature throughout styling, which is vital, and expose hair to as little heat as possible, in just one glide.
Traditional dryers blast vulnerable hair with hurricane-like airflow and cuticle-parching heat, which can incite split ends, frizz and flyaways. T3 Featherweight Dryers with Tourmaline® SoftAire function in an entirely different manner. A specially-engineered fan generates ion-enriched air that exits the dryer in a wide, cone-shaped flow, to dry large sections of hair quickly and gently. Negative ions neutralize static and seal the cuticle, to help retain hair moisture, diffuse frizz and boost shine.
Unike conventional dryers, T3 tools equipped with SoftAire technology deliver ion-enriched airflow and infrared heat to dry large sections of hair quickly, gently and more effectively. Hair retains its moisture, shine is boosted and frizz is reduced. Time to upgrade your old dryer.
Styling your hair is not rocket science—except when it is. T3 utilizes gyroscopic digital technology, the same expertise utilized in space exploration, so that our curling iron intuitively responds to the direction of your wrist.
When time is of the essence, I need a flat iron that provides smooth and shiny hair in one stroke. My T3 easily straightens out hair of all textures.SinglePass X - Andrea Wilson, Professional Stylist
I did not think a hairdryer could make your hair softer, but it can. It is amazing!Featherweight 2 - Susan, California
Fastest drying time I’ve ever experienced, it’s at least 75% faster than anything I’ve ever used before.Featherweight Luxe 2i - Orlando Pita, Professional Stylist