Hair Dryer


Seven-time award winner!

MODEL NO: 76845

Availability: In stock

  • 2-year warranty
  • FREE shipping with $50 purchase
  • 30-day risk-free returns
*Get a T3 Volume 2.0, T3 Volume 3.0, and T3 Smooth Paddle Brush with every full-priced T3 Cura or T3 Cura Luxe purchase. Offer expires April 16, 2020 at 11:59 PM PST. Offer may not be combined with other promotion codes and is not applicable to previous p

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*Get a T3 Volume 2.0, T3 Volume 3.0, and T3 Smooth Paddle Brush with every full-priced T3 Cura or T3 Cura Luxe purchase. Offer expires April 16, 2020 at 11:59 PM PST. Offer may not be combined with other promotion codes and is not applicable to previous p
Product Description

Introducing the limited-edition Midnight Blue Collection, sold exclusively on Multi award-winning next-generation hair dryer that offers rapid drying, customizable styling and exceptional, healthy-looking results. Cura LUXE utilizes T3 Digital IonAir technology for precise heat and a wide, gentle airstream that dries hair quickly and delivers soft, frizz-free results. It’s also equipped with multiple heat/speed settings, a Volume Booster switch, and Auto Pause Sensor that intuitively halts airflow. This miracle tool is destined for cult status.


  • Winner of seven 2018 editorial beauty awards: Allure Best of Beauty, Oprah Magazine Spring Beauty O-wards, Cosmopolitan Beauty Awards, Ebony Beauty & Grooming Awards, SELF Healthy Beauty Awards
  • Digitally-controlled heat dries hair quickly while maintaining body and shine
  • 5 Heat & 2 Speed Settings offer styling customization for all hair types and textures
  • Volume Booster Switch boosts texture and volume*
  • Auto Pause Sensor intuitively pauses airflow when you release the dryer handle
  • Lock-in Cool Shot Button locks in any style for a smooth, sleek finish
  • Lightweight design and quiet operation for a luxurious drying experience
  • Ergonomic Slant Handle helps alleviate wrist strain for effortless drying
  • Pure Stream Cap removable filter for optimal performance
  • Drying Concentrator dries hair evenly and quickly with a wide volume of air
  • Styling Concentrator styles one section at a time with concentrated airflow
  • Long Life Motor ensures a reliable performance
  • 9ft. Cord with Cord Wrap offers professional-length cord for ease of use
  • Wattage: 1875 W
  • Single Voltage: This product operates at a 125 V. This product can be used in the U.S., Canada, and Mexico.
  • Compatible with the SoftCurl diffuser

*Results may vary by hair type.

Click here to view the user guide.

Cura Comparison Chart - Desktop Cura Comparison Chart - Mobile


T3 Digital IonAir

Precise, digitally-controlled heat combines with a wide, gentle airstream to dry hair quickly while maintaining body and shine. With a powerful built-in ion generator, negative ions smooth the hair cuticle for soft, frizz-free results.

Cura Technology
Cura Technology Black

Looks & Tutorials

Get The Look

  • Natural Curls
    Maybe she’s born with it, maybe it’s T3! Use this natural curls tutorial to get the bouncy, coiled hair of your dreams.
  • Celtic Knot Hair Tutorial
    Don't get tied down by boring hairstyles. Take your locks for a loop with this Celtic knot hair tutorial.
  • Blowout for Short Hair
    Why should long-locked girls have all the fun? Get a sophisticated blowout for short hair in four simple steps.
  • Big Bouncy Curls
    Create a big, bouncy blowout with the Cura LUXE.
  • Cura LUXE Quick Start Guide
    Ready to use your new Cura LUXE? Here's how to get started.


CURA LUXE is rated 4.6 out of 5 by 284.
Rated 5 out of 5 by from Cura Luxe I've wanted this hair dryer for a while, once it went on sale...I GRABBED IT!
Date published: 2020-03-31
Rated 5 out of 5 by from Cuts Luxe Really great shut off feature when you set the dryer down
Date published: 2020-03-23
Rated 1 out of 5 by from Not the same as previous one, Hair is dry and frizzy, crinkles with hair ti Not the same, leaving hair frizzy and dry despite of the heat settings. My previous one worked so well I never had complaints of hair looking dry and frizzy in fact I use to keep my hair unwashed for 2 days and never required any touch up or dry shampoo my hair use to be smooth and silky to look and touch. However, I visited India in December and my previous dryer got messed up it was making noises so i decided to order a replacement and not happy with the newer version. My hair is not only very frizzy and dry looking but it also crinkles with hair tie my previous after drying hair didnt do it. So overall upset with the new version/replacement
Date published: 2020-03-15
Rated 5 out of 5 by from Worth the money I love this hair dryer. There are temperature options and a “cool shot” feature. It’s not heavy and looks nice. I’ve purchased this and the single pass luxe in this color. I love them both!
Date published: 2020-03-14
Rated 5 out of 5 by from Best. Hairdryer. Ever. This is everything you want in a dryer. The auto pause sensor is the absolute best.
Date published: 2020-03-13
Rated 5 out of 5 by from LIGHT WEIGHT AND FAST DRYING I bought this blow dryer 5 months ago, and it was a great investment! My drying time was cut in half!
Date published: 2020-03-11
Rated 5 out of 5 by from Loyal to T3 I'm loyal to T3 and their amazing products! The dryer is beautiful and doesn't overheat. There is a bit of a lag with the auto-shut off but it doesn't bother me that much. Great product and great results
Date published: 2020-03-04
Rated 5 out of 5 by from Great upgrade Very quiet, dries my hair really quickly and so pretty!
Date published: 2020-03-03
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